Monetization on BIGO Live


Monetization on BIGO Live revolves around earning through virtual gifts, paid subscriptions, and participation in platform-sponsored events and competitions. Understanding how to effectively monetize your content and engagement is key to turning your BIGO Live presence into a lucrative endeavor.

Virtual Gifts and Diamonds

  • Virtual Gifts: Viewers can show appreciation for your content by sending virtual gifts, which are purchased with diamonds, BIGO Live’s virtual currency.
  • Earning Diamonds: As a host, you receive diamonds from virtual gifts. The type and amount of gifts you receive can significantly impact your earnings.
  • Conversion to Cash: Diamonds can be converted into real money. The conversion rate varies based on factors such as your geographical location and the platform’s current policies.

Enhancing Gift Revenue

  • Engagement: Higher viewer engagement often leads to more gifts. Encourage interactions through Q&A sessions, games, and challenges.
  • Special Events: Host special events or themed streams to create excitement and encourage viewers to send gifts.
  • Appreciation: Always thank your viewers for gifts, no matter the size. Recognition can encourage further generosity.

Paid Subscriptions and Features

  • Fan Badges: Offer exclusive fan badges to viewers who subscribe to your channel. These badges can offer special status and benefits, encouraging more subscriptions.
  • Exclusive Content: Provide exclusive content or perks to subscribers, such as private streams, custom gifts, or one-on-one interactions.

Participating in BIGO Events and Competitions

  • Platform-Sponsored Events: Participate in events and competitions sponsored by BIGO Live. These can offer significant cash prizes and increase your visibility, leading to more gifts and subscriptions.
  • Collaborations: Partner with other hosts or brands for sponsored content or events. These partnerships can offer direct payments and increase your audience base.

Building a Loyal Community

  • Regular Viewers: Cultivate a loyal viewer base. Regular viewers are more likely to support you consistently with gifts and subscriptions.
  • Community Engagement: Beyond streams, engage with your community through social media, fan meetups, and interactive content to strengthen viewer relationships.

Diversifying Income Streams

  • Merchandising: Explore selling branded merchandise to your fans. BIGO Live may offer avenues for merchandise promotion within the platform.
  • External Platforms: Leverage other platforms like YouTube, Patreon, or merchandise shops to diversify your income streams. Cross-promote these on your BIGO Live streams.

Understanding BIGO’s Monetization Policies

  • Payout Thresholds and Schedules: Familiarize yourself with BIGO’s payout thresholds, schedules, and methods to ensure you understand when and how you’ll receive your earnings.
  • Compliance: Ensure your content complies with BIGO Live’s community guidelines to avoid penalties that could affect your monetization potential.


Monetization on BIGO Live is multifaceted, involving virtual gifts, paid subscriptions, and participation in events and competitions. By engaging your audience, offering exclusive content, and diversifying income streams, you can maximize your earnings on the platform. Understanding the nuances of BIGO’s monetization policies and maintaining a strong, engaged community are key to successful monetization.

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